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The Top 10 tips for Offline Promotions
1. Always put your URL on letterhead, business cards and in e-mail signatures–wherever potential visitors are likely to see it.
2. If your employees wear uniforms, put your URL on them so every one of your customers sees a walking advertisement of your website.
3. Include your URL on all promotional items you give away–coffee mugs, T-shirts, key chains and so on. A daily reminder is a good way to get people to visit
4. Be sure to include your web address in all press releases you send out to members of the media. By having it at their fingertips, they may be more likely to include it in articles they write about your company.
5. Don’t forget to put your web address in your advertising Pages. That’s one place people see it every day.
6. Do you own any company vehicles? Be sure to put your URL on the side of any car, Van or other delivering vehicle.
7. In addition to listing your phone number, put your web address on the bottom of every page of your catalog so customers have easy access to your online site.
8. SEO your site for search engine submission process so you can get the best exposure possible.
9. If you’re still itching for more exposure, you can explore search engine marketing, wherein you pay to have a text ad appear when visitors search for certain keywords.
10. Launch a sweepstake that offers anyone who registers on your site or subscribes to e-newsletters within a certain time frame the chance to win a free gift.
Marketing your product online
Marketing always helps you to connect to more customers and increases your chance of getting in more sales and reaching that online marketing success. However, if you are one of those people who are just starting to venture into this online business you may find it hard to setup a strong base in this market.
Thankfully there are a lot of successful entrepreneurs who are willing to help and share their knowledge to make your online business venture a feat and fruitful one. There are also a lot of options and tips online that you can undertake should you wish to be successful in this field. Below are some tips that you might want to consider when starting your online venture:
As a business a starter
It would be beneficial to have a professional website that is easy to navigate and provide information to customers fast. Having presentable and professional web pages and online accounts also helps an entrepreneur or marketer get better impression from visitors and customers and would likely lead to a beneficial transaction between parties.
Checking the current trend in the design industry helps a lot on giving you an idea of what a professional website should look like.
Attend webinars of well-established marketers
You may wish to attend as many as you can until you are confident you have learned enough knowledge from them. It doesn’t matter if your field or niche is different as theirs, what matters is that you learn how they deliver their webinars to their audience and how they establish a connection with them.
Learning how to deal with customers properly in real-time would help you build a strong connection with them and it makes you provide your message and sales pitch more easily.
Ask expert advice
Don’t be afraid to partner with some established marketers. There are a lot of generous online and offline consultants that are more than willing to share their knowledge to aspiring individuals in the market, don’t be afraid to approach them.
Partnering with some of the well-established consultants in the market today does not only benefit you to gain more knowledge from the business but it also helps you get some leads.
And leads are important if you wish your business to last long and be successful.
Online marketing and consultancy business
This requires a lot of time, effort, enough skills and most specially connections if you are still establishing your name. It may not be easy at first but if you get utilize the appropriate tools for your business and acquire the right knowledge things will be a bit easier.
Always make connections with new and old individuals in the market, you will learn exciting information and get a better grasp of the business as you move towards imprinting success on your name in the industry.